High-retention storytelling channel turning complicated histories — games, books, and beyond — into 30–60+ min videos that are easy to follow. Delivering high watch-time engagement to a broad adult audience.
Insights & Data
Updated Oct 2026
View YouTube ↗63.3K
4.0%
685
5.1M
110
12:51
8.5K
102
Top Performer
83K Views
Evergreen Retention
Lore essays accrue views over 6–12 months, not a 48-hr spike
Returning Viewers
50.5% (28d)
Avg. % Viewed
22.0% (28d)
YouTube Audience
Age
Gender
Top Locations
Brand Collaborations
Bungie (Marathon): Deep-dive narrative campaign reaching 100k+ organic lore enthusiasts.
Bungie (Marathon): Deep-dive narrative campaign reaching 100k+ organic lore enthusiasts.
Content Examples
Every Brutal Truth in Sixty Four Million Years of Marathon Lore → Explained
83K views
Marathon Lore: Watch This Before Picking Your Faction
34K views
Bungie Started The Great Purge of Destiny 2
25K views
137 Years of Twisted Immortality in Cyberpunk 2077 Explained
45K views
4.5 Billion Years of Control's Parasite Explained
21K views
Offerings & Deliverables
Complete Lore History Deep-Dive
A full chronological history essay tracing a subject's entire lore, start to finish — the format behind "64 Million Years of Marathon Lore," consistently my best-performing style.
The Play
Structured as a complete timeline audiences follow start to finish, not a scattered highlight reel. Leverages a 12:51 average view duration and a 50.5% returning-viewer rate — a proven format, not a one-off.
In-Universe Lore Integration
A custom ad read scripted and voice-acted to seamlessly match the tone and lore of the video, ensuring maximum viewer retention through the ad break.
The Play
Placed inside content built for sustained attention, not a skip-through pre-roll — backed by a 4.0% engagement rate and an audience that keeps coming back.
"Powered By" Segment
A dedicated Short or TikTok clip opening with a "Powered By [Brand]" credit — built for rapid-fire discovery, not a buried mid-video mention.
The Play
Taps into a combined 100K+ TikTok audience (9.9K + 92.4K across two accounts) averaging 23.5K views per post for high-velocity, top-of-funnel reach.
Custom Collab
Bespoke technical reviews, live showcases, or community-led events, tailored to your campaign goals — outside the fixed formats above.
The Play: Built around your specific goals — from multi-video campaigns to interactive community events — targeting a 74% male, 25–44 core audience with high disposable income.